Children’s Video Library

Background
Children’s Video Library was Vestron's children's division.

(1981-1987)
Nickname: "Balloons"

Logo: On a black background, a 2D drawing of balloons swirls into place, a la the 1979 Hanna-Barbera logo. When the picture stops swirling, the text "Children’s Video Library" forms into place and shifts to the right. The words are colored yellow, but one-by-one, the words then turn red.

Variant: There exists variants in other countries that change the name to their local language. For example, Norwegian tapes have the text read "Barnas Video Bibliotek", as well as being in a Arial font and appears by "flipping".

FX/SFX: The balloons swirling, the text appearing, the color change.

Music/Sounds: A rendition of the nursery rhyme "Girls and Boys Come Out to Play" played on a flute, percussion, bells (which start in sync with the words changing color) and a bass guitar. This is actually from the Bruton Music library titled "Playground" composed and arranged by Neil Richardson.

Music/Sounds/Voiceover Variant: On some videos with a promo at the end, after the text forms a female announcer says "Children's Video Library: Quality children's family entertainment at an affordable price."

Availability: Can be seen on many CVL releases of the 1980s, such as Little Women, Babar Goes to America, and several Challenge of the Gobots releases. Surprisingly, it's intact (including its warning screen) on Hulu's print of The World of Strawberry Shortcake, and is also said to be intact on an EastWest Entertainment bootleg DVD of a film that was originally released on VHS by this company and retained on a Hulu print (as well as the 2015 CBS Home Entertainment DVD release) of Thanksgiving in the Land of Oz which was followed by the CBS Television Distribution logo. This was also intact (also followed by CTD) on Strawberry Shortcake in Big Apple City on DVD.

Editor's Note: It's all typical 1980s animation, but a cute and kid-friendly looking logo.