Guthy-Renker

(Late 1990s-2007)


Nickname: "Speeding Globe"

Logo: On a white background, a series of lines draw in from the left side of the screen to the right. revealing a color scheme of red/yellow lines above green lines. A multicolored spiral globe then spins in from the left, and as it moves to the bottom right corner of the screen, the globe's color changes to navy blue and the background becomes blue/purple. The background then zooms out and becomes a white, shiny rounded square with gray lines converging from the right, making the globe have a "zoom" effect. As the globe stops spinning, "GUTHY·RENKER VIDEO" zooms in below the logo. Parts of the logo shine.

Variant: On later releases from the company, "VIDEO" is absent from the company name.

FX/SFX: The lines wiping, the globe turning, and the shining. Typical 1990's computer animation.

Music/Sounds: An 8-note synth theme, followed by 7 synth piano notes. During the theme, a man is heard saying "The symbol in quality entertainment: Guthy-Renker Video.". The theme appeared at the end of Guthy-Renker infomercials and instructional videos for its products from the late 1990s to 2007.

Music/Sounds Variant: On the "VIDEO"-less variant, there is no announcer. The same goes for the "ENTERTAINMENT" version.

Availability: Appears on Guthy-Renker VHS and DVD releases from the era, notably The Best of the Dean Martin Celebrity Roasts and The Carol Burnett Show. The "VIDEO" version was restricted to VHS releases. The "ENTERTAINMENT" variant can be spotted on several DVDs of The Carol Burnett Show.

Editor's Note: None.