Logo Variations - Trailers - Walt Disney Pictures

These are the logo variations seen on trailer throughout the years by Walt Disney Pictures, with more to be added overtime.

Pinocchio (1940):


 * On the trailer for the Blu-Ray release, the logo is in 4:3 aspect ratio. The camera pans up to the sky.

Spooky Buddies (2011):


 * It storms and the logo takes place in nighttime. The full moon is also visible.

Treasure Buddies (2012):


 * The castle is placed in the middle of a desert. It then fades as if it were a mirage. Also, the words "Walt" and "PICTURES" are missing. Seen on trailers and a TV spot.

John Carter (2012):


 * On the Super Bowl spot, it is similar to the Mars Needs Moms variant, but without "Walt" and "PICTURES".


 * A TV spot uses the National Treasure: Book of Secrets and Prince of Persia: The Sands of Time variants, but without "Walt" and "PICTURES".


 * A TV spot advertising the DVD/Blu-ray releases has the 2011 logo on an alien planet.

Frankenweenie (2012):


 * On TV spots, "Disney" is in green with the same logo as above. On one TV spot, the castle has a green glow inside it while "Disney" is mostly in the same green hue. The rest of the logo is black and white.

Secret of the Wings (2012):


 * The logo transitions into a winter theme. Only seen on the trailer.

The Odd Life of Timothy Green (2012):


 * On the trailer, the logo is surrounded by trees with leaves falling.

Wreck-It Ralph (2012):


 * On the international trailer, the castle is red and 8-bit on a black background. The camera then zooms out from the logo to reveal the arcade.
 * On a TV spot, the logo is seen on an arcade cabinet screen.

Oz the Great and Powerful (2013):


 * The logo is black and white and painted on a building, with the castle enclosed inside an ellipse with "Disney" underneath it. This is shown in the 4:3 aspect ratio. Seen on the trailers.


 * On TV spots, the logo is in black and white at first, but then the castle transforms into Emerald City, with the sky turning dark blue and the "Disney" text zooming in slowly and turning silverish-gold.


 * On one TV spot, as the castle transforms into Emerald City, the "Disney" text bends by rotating and dissolves into tiny specks.

Planes (2013):


 * On one trailer, two planes fly past the logo towards the screen.

Frozen (2013):


 * It is snowing on the logo and the sky is clouded with mist. Found on the trailer and a TV spot.

Saving Mr. Banks (2013):


 * The 1985 logo is used, but the entire logo is white and the "Walt Disney" script is in an older script font. Also, the word "PICTURES" is replaced with "PRESENTS" in a script font, the entire logo is a little slow, and the camera zooms from the logo.

The Lone Ranger (2013):


 * The logo is in black and white with "Disney" already formed and zooms in through the gate to the Jerry Bruckheimer Films logo.

Maleficent (2014):


 * The usual Disney castle is replaced with Maleficent's against a night background. "Disney" then zooms in and the trailer continues.

Planes: Fire & Rescue (2014):


 * The logo's sky turns golden yellow.

Big Hero 6 (2014):


 * The logo becomes a graphic on a computer screen, then Hiro Hamada's hand swipes left. Only seen on the teaser trailer.

The BFG (2016):


 * The tallest tower of the castle is replaced with the Big Ben tower, glowing lime green. The background is darkened to represent the witching hour.

Alice Through the Looking Glass (2016):


 * When the logo finishes, Absolem in butterfly form is seen standing on the letter I in the word "DISNEY". He then flies away and the trailer continues.

Moana (2016):


 * The entire logo is sewn onto a brown blanket. The word "DISNEY" is reddish-brown. The line across the castle is removed.

Zootopia (2016):


 * In an advertisement for the film's video release, the front of the castle logo is grafted on top of the Zootopia skyline in a scene from the film, with the arc being formed as usual but wider, and "Disney" appears below as usual in the same color and texture as the film's logo.

Beauty and the Beast (2017):


 * On a snowy background, the camera moves above a forest. The camera stops moving when we see the Castle of the Beast with great white gardens (due to the snow). While snow is falling, the arc is formed and "Disney" appears below the castle as usual. Seen on the trailer.
 * On another trailer, it lacks the snow, and the Castle of the Beast is darker.
 * Another trailer has the angle shifted higher. The castle is still dark as mentioned above.

Pirates of the Caribbean: Dead Men Tell No Tales (2017):


 * The clouds are stormy-looking and the castle is replaced with a bunch of stones and rocks.

Olaf's Frozen Adventure (2017):


 * Same as Frozen (2013) trailer, but is tinted in light blue.

A Wrinkle in Time (2018):


 * Same as the movie itself.

Incredibles 2 (2018):


 * Same as the movie itself, but the castle has been replaced by the Parr family's house as seen from the film. Seen on the Blu-Ray trailer.

Mary Poppins Returns (2018):


 * The castle appears as normal, but there's a road to it, in the middle of a park, with some leaves moving away. Behind the castle, we see the landscape of 1930s London.

Ralph Breaks The Internet (2018):


 * The logo is formed through lines of binary.


 * On another trailer, the castle gets static-shocked, revealing a castle similar to the 1985 logo.

Aladdin (2019):


 * In a few TV spots, the Disney castle is set in the desert and is in Agrabah's design.



Maleficent: Mistress of Evil (2019):


 * Normal on Disney's YouTube channel and in USA and Canada, but on international trailers, against a daytime sky, we see Maleficent's castle. The camera zooms in and later tilts 90° counter-clockwise.

Artemis Fowl (2020)


 * Similar to the Tron: Legacy variant, but it's in nighttime and the arc is replaced by a ring with inscriptions in it that spins.

Hamilton (2020)


 * The animation starts from the flag appearing, then fades to the camera being in its spot. The company name is ommited.

The One and Only Ivan (2020, Disney+)


 * The sky is in a shade of orange.

Raya and the Last Dragon (2021)


 * A castle on a mountain, the one seen in the land of Heart, replaces the original castle.

Cruella (2021):
 * The logo is in black and white, while the "DISNEY" text is colored red.

Encanto (2021):
 * The Casita replaces the original castle. The text is also brighter.

Turning Red (2022, Disney+):
 * The logo is in default, while the "DISNEY" text is too big. Seen on the second trailer.


 * On TV spots, the logo is in a box beside the Pixar logo.

Chip n' Dale: Rescue Rangers (2022, Disney+):
 * Same as the film itself, but the castle does not transform. The "DISNEY" text is also more transparent. Seen on the first trailer.
 * In the "Booth to Screen" trailer, it's the same as the film itself.

Strange World (2022):


 * The logo is black and white on a piece of film from the 50s. The ship from the movie is seen flying past the castle.