Print Logos - Paramount Pictures

1912–1914


Logo: The word "Paramount" in an early version of the famous script in front of a crown with the word "PICTURES" written on the crown's band. The Latin motto "IN EXCELSIS" ("In the highest") appears on a banner below.

1914–1917
Logo: A drawing of a mountain surrounded by 29 stars with clouds below and the words "Paramount Pictures" in a script font.

1917–1967
Logo: Same concept as before, but this time with a smoother, less detailed drawing and a different wordmark script. Also, the number of stars has been reduced to 24.

Trivia: This logo is based on a design by William Wadsworth Hodkinson, who combined the companies of Adolph Zukor and Jesse Lasky into Paramount.

1967–present
Logo: Similar to the above two logos, but this time the mountain is depicted as negative space within the circle and there are no clouds around the mountain. Also, the only words seen on the logo (aside from one of the bylines below) are "Paramount", and the number of stars has been reduced to 22.

Bylines:
 * 1967–1975: A Gulf+Western Company
 * 1975-1989: A Gulf+Western Company (stacked)
 * 1989–: No byline
 * 1989–1995: A Paramount Communications Company
 * 1995–2010: A Viacom Company (in the 1990 "Wigga-Wigga" font)
 * 2010-2019: A Viacom Company (in the 2005 Viacom font)
 * 2019–2022: A ViacomCBS Company (in Gotham)
 * 2021-2022: A ViacomCBS Company (in ViacomCBS' corporate font, "ViacomCBS Raisonné")

Variants:
 * From 1967 to 1982, the logo was shown enclosed in a square outline.
 * In 1971, the "Paramount" script was redesigned
 * A version with a bolder "Paramount" script exists, which was used as the studio's main print logo from 1996 to 2010.
 * For the company's 75th anniversary, the mountain's abstract folds are replaced by the text "75th Anniversary" with the Gulf+Western byline below it.
 * For the company's 80th anniversary, the mountain's abstract folds are replaced by the text "80th Anniversary" with the Paramount Communications byline below it.
 * For the company's 90th anniversary, only two of the mountain's folds are visible as the text "90TH ANNIVERSARY" is seen on the mountain with the Viacom byline below it.
 * For the company's 100th anniversary, the Paramountain was redrawn to match the 2011 onscreen logo, with the text "100 Years" underneath.
 * A variant features the redrawn mountain without "100 years". This variant used for a very short time in 2013.
 * In 2022, the logo was updated with the word "Pictures" added below the mountain (a design that resembles the logos from 1914 and 1917), and the indentations are pushed up slightly to make way for the text, to avoid confusions with its parent company Paramount Global.