TV Globo (Brazil)/en

''This page describes regular Rede Globo idents. For special (non-regular) idents, click here''

Background
Rede Globo is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965. It is owned by media conglomerate Grupo Globo, being by far the largest of its holdings. Globo is the largest commercial TV network in South America and the second-largest commercial TV network in annual revenue worldwide just behind the American ABC Television Network and the largest producer of telenovelas. Globo is headquartered in the Jardim Botânico neighborhood of Rio de Janeiro, where its news division is based. The network's main production studios are located at a complex dubbed Estúdios Globo, located in Jacarepaguá. It is composed of 122 owned and affiliate television stations throughout Brazil plus its own international networks, Globo TV International and TV Globo Portugal. In 2007, Globo moved its analog operations to high-definition television production for digital broadcasting. Rede Globo is one of the largest media companies in the world and produces around 2,400 hours of entertainment and 3,000 hours of journalism per year in Brazil. Through its network, the broadcaster covers 98.6% of Brazil's territory. Recognized for its production quality, the company has already been presented with 14 international Emmys. The international operations of Globo include seven pay-per-view television channels and a production and distribution division that distributes Brazilian sports and entertainment content to more than 190 countries around the world. In Brazil, Globo TV presently reaches 99.5% of potential viewers, practically the entire Brazilian population, with 122 broadcasting stations that deliver programming to more than 183 million Brazilians. The network has been responsible for the 20 most-watched TV programs broadcast on Brazilian television, including Avenida Brasil, a 2012 record-breaking telenovela that reached 50 million viewers and was sold to 130 countries.

1st Logo (1965)
Nicknames: "Globo Pinwheel", "Cardboard Globo"

Logo: On what looks like a piece of cardboard with the 1965 Rede Globo logo on its left side, we see a rounded square with the text "Serif". The camera zooms in on the square.

FX/SFX: The zooming.

Music/Sounds: None.

Availability: Extinct. Can only be found on old prints.

Editor's Note: It's obvious that this logo was just a camera zooming in on a piece of cardboard. The next three logos however have more effort.

2nd Logo (1965-1966)
'''NOTE: The video does not show the exact logo that Globo used at the time, but rather an affiliate. The logo is otherwise the same, minus "Canal 4" being replaced with "Canal 2".'''

Nicknames: "Globo Pinwheel II", "Petrifying Pinwheel", "Scary Globo", "Twilight Zone Globo"

Logo: We see the 1965 Rede Globo logo in the right corner of the screen, with black rays shooting out from it. "TV GLOBO CANAL 4" is seen on the left.

FX/SFX: None.

Music/Sounds: A tense string theme (reminiscent of the theme from The Twilight Zone) with an announcer who says "Canal 2, Cada Vez Mais Perto de você." (Channel 2, getting closer to you.)The announcer has a booming sound to his voice, almost like it's being shouted through a megaphone. Of course, in the version Rede Globo used, the announcer would say "Canal 4" instead.

Availability: Long extinct. Only remakes can be found on Youtube.

Editor's Note: The imposing logo design, strange music, and almost evil-sounding voice over (along with the questionable slogan used here) proved to unsettle many at the time.

3rd Logo (1966-1969)
Nicknames: "Frightening Four", "Scary Globo II", "The Globe", "The Globe of Doom"

Logo: We see an arrow move to the left on the screen. This arrow eventually forms into a giant "4", which has a space inside the lines' point of intersection. The Globo logo (a simple wireframe globe with longitude and latitude lines) is seen inside of the square, in which the camera suddenly zooms into.

FX/SFX: The arrow transforming, and the zoom-in.

Music/Sounds: A drum fanfare, followed by a Brazilian announcer saying "No ar, mais um campeão de audiência Brasil no seu Canal 4." ("On air, another Brazilian audience champion is on your Channel 4."), followed by an ascending UFO sound.

Availability: Long extinct.

Editor's Note: The music, announcer, fast zoom-in, and UFO sounds can be disturbing to many, especially in the 1960s. It's just as sinister as its predecessor and successor logos.

4th Logo (1969-1975)
Nicknames: "Scary Globo III", "The Globe II", "The Globe of Doom II", "Ghostly Vocals", "O Que E Bom Esta Na Globo"

Logo: On a black background, white rays are seen shooting out from a pair of lips. The lips then move down and open up and a speech bubble grows from them, in which the word "NOTÍCIA" ("NEWS") appears. The speech bubble and the rays then disappear as the top lip turns into an "M", and more letters appear to form "AMOR" ("LOVE"). The letters rearrange themselves vertically and turn into the word "EMOÇÃO" ("EMOTION") as a caricature of a woman slides in and sheds a tear. The woman then opens her eyes and smiles, when the text suddenly becomes "ALEGRIA" ("JOY") and the tear turns into a star. Everything then disappears as the star zooms in and then forms a circle with 6 segments, the vertical ones being curved while a horizontal line cuts them, which also was the Rede Globo logo at the time. 2 stars then appear on the sides of the logo and the words "O QUE E BOM" ("WHAT'S GOOD") appear in an arch, while "ESTA NA GLOBO" ("IS ON GLOBO") appears in a smile shape, with each word appearing and stretching when the chorus sings them out. The logo then fades out and the words and stars zoom in as the opening of the program starts.

Variants: A shortened version exists, starting with the logo being revealed.

FX/SFX: The various sequences appearing, the star zooming in and forming the logo, the words popping up and stretching.

Music/Sounds: A small violin ditty, followed by a bombastic theme with a chorus singing "Rede Globoooooo! O que e bom esta na Globo!" ("Rede Globoooooo! What's good is at Globo!"), with a final note of a trumpet before segueing into the opening theme.

Availability: Extinct. Seen on programs from the time, but there's no way that those would be available.

Editor's Note: Like the previous logos, this logo is known to have scared many Brazilians at the time, with the choppy, imposing animation and ghostly chorus (though the way the choir sounds might have been due to film deterioration, hence the video above).

5th Logo (1970-1975)
Nicknames: "The Circles"

Logo: TBA

Variant: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: Found on programming from the time period.

Editor's Note: TBA

6th Logo (1975)
Logo: TBA

Variant: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Editor's Note: TBA

7th Logo (1975-1980)
Nicknames: "The Globe IV", "TV Tube Globe", "Scanimated Globo", "S.W.A.T." (1975-1977), "Bubbles" (1977-1980), "Ocean" (1978)

Logo: This logo has four variants:
 * The 1975 variant consists of many blue circles arranging in different formations, with "REDE GLOBO" appearing in a more stylized Avant Garde Gothic font. This would conclude with the finished product, consisting of both the text and the blue globe. The logo was created by Hans Donner, an Austrian who wanted to renew the brand of Rede Globo. It represents the earth being a television, with a TV tube cutout in the center and another circle inside of it.
 * The 1977 variant has bubble-like silver balls (which would become iconic throughout the next decade) that float around. A bubble in the center is segmented off with a rainbow light, before zooming in and forming the Globe (as it was known), with the Rede Globo text appearing from above with a rainbow trail.
 * The 1978 variant has a similar concept. There's only one bubble, however, and it looks as if it's in the ocean (hence the nickname).
 * There is a short variant starting with the rainbow trail.

FX/SFX: Depending on the variant. Usually done with Scanimate. The animation was actually done by Robert Abel & Associates.

Music/Sounds: It depends:
 * 1975-1977: A dramatic fanfare with an announcer.
 * 1977-1980: Weird synth music, ending with a warbling synth note and a chorus singing the channel's name.
 * 1978: A techno synth-pop tune, ending with the synth note and chorus from the 1977-1980 logo.
 * Sometimes there is an announcer.
 * The aforementioned short variant has a weird wavy synth noise including a descending whirring synth, ending with a brass note and a drum.

Availability: Extinct. The 1978 version was only used as a bumper.

Editor's Note: While the animation in this logo is very dated today, this is a favorite of many Brazilians.

8th Logo (1979-1981)
Nicknames: "The Globe V", "TV Tube Globe II", "Scanimated Globo II", "Dolphin Globo", "More Globes Than One"

Logo: We see a blurry version of the Globe featured in previous and following logos. There are about five of them, copied side to side, on a black background. These Globes turn to face us, and then they sort of merge together and fade out. There is one globe remaining and it shines a bit. There is a white "masking" over it, which eventually comes towards the screen and turns into the words "REDE GLOBO". More Globes appear and the words slide to the top and bottom of the screen.

FX/SFX: All described above. Excellent live action and Scanimation by Dolphin Productions.

Music/Sounds: It varies, but mostly consists of nice upbeat jazz-funk themes.

Availability: Extinct, this so far was used as a station ident.

Editor's Note: None.

9th Logo (1980)
Nicknames: "15 Anos"

Logo: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Editor's Note: None.

10th Logo (1980-1983)
Nicknames: "The Globe VI", "TV Tube Globe III", "CGI Globo", "The Balls"

Logo: This logo consists of rainbow cylindrical lines, and silver balls moving about them. The final product has the Rede Globo logo and "REDE GLOBO" coming in with a multicolored chyron trail.

Variants:
 * 1982: The cylindrical lines are sometimes arranged almost like a slide, and wrap around the screen.
 * 1982-1983: The lines are replaced with silver balls with a rainbow tint. The Globe slides across these balls, ending as usual.

FX/SFX: Depending on the variant, but all use some sort of analog/digital computer animation.

Music/Sounds: It depends.

Availability: Again, extinct.

Editor's Note: Again, the animation here hasn't aged all that well. It's another favorite, though.

11th Logo (1983-1986)
Nicknames: "The Globe VII", "TV Tube Globe IV", "CGI Globo II", "PDI Globo", "The Balls II"

Logo: There were multiple variants, but this is the main one. On a black background, we see a bunch of colors. Suddenly, we see a ball hit the colors, revealing them to be color walls. The camera pans to the end of the color walls. Once the ball is done hitting them, it's revealed to be the Rede Globo logo. Then we see the 3D text "REDE GLOBO" spin to the bottom.

Variants:
 * The main variant sometimes has a bluish tint to it.
 * The second variant consists of a different setup of the colored walls. They're in different shapes and seem more diverse. There are also multiple silver balls moving about the area of the camera pan.
 * The third variant shows a clip showing the wireframe animation of the second variant.
 * The fourth variant shows another arrangement of colored walls sweeping to and fro towards the viewer as lots of silver balls move through them.

FX/SFX: The ball(s) moving, walls diverging, and text appearing at the end. More early CGI done by Pacific Data Images.

Music/Sounds: A dramatic synth tune with an ascending drone. The drone increases in pitch as the ball "opens up" each colored wall, then descends as it does the same in the latter portion of the logo; we then hear a choir singing "Rede Globo!", then the last note of the music. The variants had slightly different music or a brass fanfare accompanied with a pop beat similar to that of the other variants.

Music/Sounds Variants:
 * The second variant uses an exuberant brass tune much different than the main variant.
 * The third variant uses a synthpop tune during the showcase of the animation. The tune segues into a high-tempo synthesized ditty that ends with the choir as usual.

Availability: Once again extinct.

Editor's Note: The effects are still dated here, but it's an interesting showcase of what CGI at the time was like. The music has been known to be a favorite of many as well.

12th Logo (1984-1986)
Logo: We see a silver background, which gets segmented by an unfamiliar object. The object leaves behind a rainbow-gradient outline. The camera zooms out, and we see what appears to be a "0" from first view. This is part of a structure that rotates to one side and shows the Rede Globo logo, and keeps rotating. Objects keep flying out of the structure, which is a stylized, bold "20". The object eventually stops spinning and stays on the side with the Rede Globo logo on it.

Variants: We see segments of the bold "20" seen in the normal ident. They are in various parts of the screen. The pieces then converge into a rainbow "2O" structure (with a blue/red/yellow gradient) with the Globo logo placed at the end (being a part of the structure). An early version just consisted in the same structure, but completely silver, spinning continuously. Some later versions had the logo completely still, while some people appear interacting.

FX/SFX: The animation, which is early CGI. It's hard to look at and comprehend, but it's still good for the time. The normal variant's likely animated by Pacific Data Images, but the second version was animated by Cranston/Csuri Productions.

Music/Sounds: An oversaturated catchy synth-pop tune that starts dramatically.

Music/Sounds Variants: A generic theme with an announcer was mostly used, but one ident had a more upbeat tune to it (along with a male chorus in the beginning).

Availability: Extinct.

Editor's Note: None.

13th Logo (1986-1992)
Nicknames: "The Globe VIII", "TV Tube Globe V", "CGI Globo III", "The Rainbow Globe"

Logo: There are multiple variants that end with the logo being formed.

Variants:
 * A 1986 ident depicts the Globo logo hiding itself inside of a rainbow gradient. This zooms out, and the logo appears.
 * An ident from 1987 showcases many tetrahedrons laid upside-down forming a color gradient. A ball bursts through the tetrahedrons and they move about and form the logo.
 * Another 1987 ident shows a ball moving across a green-blue wave.
 * Yet another ident from 1987 simply has the rainbow gradient moving above the ball in the center, and then going back inside the larger ball, revealing the logo.
 * An ident from 1988 involves blue tower-like figures. The camera switches to a vertical view, and the towers converge to form the logo.
 * A 1989 ident that's entitled "Predios" ("Buildings") shows a ball move along a silver cityscape. The background then folds in on itself, revealing the logo.
 * Another 1989 ident shows a spiky blue-red gradient ball zooming out on a space background with bubble-like figures, finally "hitting" something, and revealing the logo.
 * An ident that was introduced in 1991 is similar to the one used in 1986.

FX/SFX: Some action that reveals the logo. Usually impressive animation for the time done by Hans Donner, the creator of the original logo.

Music/Sounds: Any sort of fast-paced synthpop tune that has some sort of announcer or slogan attached to it.

Availability: Extinct.

Editor's Note: This is yet another iconic logo, and a favorite of many.

14th Logo (1989-1991)
Nickname: "25 Anos"

Logo: On a space background above the earth, we zoom into the inside of a glass tube, giving off a multi-colored sheen on the inside. Large puzzle-like chunks eject themselves from the edges of it, as the camera rotates around it and a silver ball emerges from the background. As the chunks fly away along with the Earth, all that's left is an unique-looking "25", losing all of its colors in the process and the ball rotates around to reveal the Rede Globo logo. The tube makes one rotating before freezing.

Variant: An earlier version exists where the logo is mirrored, just like the print logo.

FX/SFX: Good computer graphic animation here, especially for 1989. Animated by Globograph and Roberto Shimose.

Music/Sounds: An upwards flourish followed by a dramatic theme that ends with a chorus singing the name and notes in the same tone as the chorus. May include an announcer.

Music/Sounds Variants:
 * Early in its usage, the theme sounded more synthesized.
 * Later in its lifetime, it became stronger on the treble and had a bit more delay. The theme at the end sounded a tad more dramatic, and the chorus at the end sounded different.

Availability: Extinct.

Editor's Note: None.

15th Logo (1992-1995)
Logo: Same as the 13th logo, but with a new logo that involves the use of ray-tracing methods.

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Editor's Note: None.

16th Logo (1995-2000)
Logo: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: TBA

Editor's Note: None.

17th Logo (2000-2005)
Nickname: "Globo Glass"

Logo: Each variant consists of the same animation: against a video of a place or landmark in Brazil, a glass version of the Rede Globo logo slowly zooms out until it's fully revealed. Then we fade to the normal logo on a black/blue background.

Variants: Numerous variants of the logo exists, consisting of more than 25 of them.
 * The TV Globo International ident is similar but modified: the background is a satellite shot of the Earth, and when we fade to the logo, it zooms back to the top to make place for the letters "TV GLOBO" and "INTERNATIONAL".

FX/SFX: The glass logo zooming back on the video of the Brazilian landmark.

Music/Sounds: It depends on the variant, but all of them finish with the trademark Rede Globo jingle.

Availability: Extinct. These were never used on any programs. Check your old(er) tapes!

Editor's Note: None.

18th Logo (2005-2007)
Nickname: "Globo Glass... REMASTERED!"

Logo: The premise is similar to the 16th logo but different. Against a video of a Brazilian landmark, glass streaks appear from somewhere, expand and then move out. The glass Rede Globo logo then appears and zooms back, just like in the 16th logo, but when we fade, we see a brighter version of the logo on a cyan/white gradient.

Variants: Compared to the 16th logo, there were around 3 variants of this one.

FX/SFX: The glass streaks and logo.

Music/Sounds: Same as the 16th logo.

Availability: Extinct.

Editor's Note: None.

19th Logo (2007-2008)
TBA!

20th Logo (March 30, 2008-2009)
Logo: On a black background, we see colorful CGI streaks passing by in front of the camera. after a few seconds, other streaks come from the left and all the streaks are unified. Then, a silver ball zooms out from the left of the screen to the unified streaks, and then zooming out more, revealing the new logo in a white gradient background.

Trivia: The logo was changed at this time due to the growing use of widescreen TVs in the country (as well as worldwide).

FX/SFX: The CGI streaks and the zooming effects.

Music/Sounds: A futuristic tune with woodwinds at the end. No plim-plim to be heard in this ID.

Availability: Extinct, as the company doesn't use this logo anymore.

Editor's Note: None.

21st Logo (2009-2010)
Logo: TBA

FX/SFX: TBA

Music/Sounds: TBA

Availability: Extinct.

Editor's Note: None.

22nd Logo (April 26, 2010-2012)
Logo: On a rainbow background, a silver ball zooms out and as it does so, the background waves. Then, the ball zooms in and after that, we zoom out to reveal that the ball and the background are on a tube-like shape inside another silver ball. Finally, the silver balls flash two times.

FX/SFX: The ball zooming, the background waving.

Music/Sounds: Same as the 10th and the 11th logo, accompanied by Rede Globo's famous "plim-plim" sound (which was introduced in 1970 as a pair of simple beeps accompanying the network logo of the time, used in break bumpers between commercial breaks and the main program; the "plim-plim" morphed into its current form, two telephone ringtone-like computerized "bleeps", in 1977).

Availability: Extinct.

Editor's Note: None.

23rd Logo (2012-2013)
TBA!

24th Logo (2013-2014)
TBA!

25th Logo (2014-)
TBA!

Here is a complete history of the company's idents, bumpers, and special IDs.