3 Arts Entertainment
3 Arts Entertainment is a film and television production company founded in 1991 by Erwin Stoff, Howard Stein, and Michael Rotenberg. In 2018, Lionsgate acquired a majority stake in the company.
1st Logo (June 22, 1992-)
Logo: On a white background, we see a large dark purple colored "3" zooming out towards the center of the screen (a larger transparent three zooms out at the same time) along with a yellowish-green oval with the word "ARTS" in black. As the logo is becomes situated either "PRODUCTIONS"or "ENTERTAINMENT"in a black, spaced Times New Roman font wipe across the screen. "IN ASSOCIATION WITH" appears below.
Variant: The water ripple background was used on Carnivale and other latest shows. On some shows, the logo is still. On Bo Burnham: Make Happy, the logo is still, zoomed in and on a black background.
FX/SFX: Too much to mention. None for the still variant.
Music/Sounds: None or the closing theme, but on some shows, a synth note is heard.
Availability: Appeared on many TV shows, often sharing the screen with other logos. Still current on some productions, despite the next logo being introduced. Seen on Galaxy Beat, Carnivale, Lucky Louie (with Snowpants logo), Parks and Recreation and Brooklyn Nine-Nine (the latter two with Fremulon logo). Also seen on The Mindy Project and Unbreakable Kimmy Schmidt.
Editor's Note: None.
2nd Logo (August 4, 2005-)
Logo: In an alley with a garage, we see a foot on the bottom left hand side of the screen which kicks a purple-colored dodgeball. The dodgeball then bounces off the storage locker door and several yellow circles appear in ripples as the company name fades in.
-A static version exists with the company name already there.
-Another version of the logo has the company graphic resized and re-positioned with the oval for "Arts" re-colored to a brighter yellow scheme. The circles are thinner and re-colored in laser lemon neon coloring, and the text "entertainment" is spaced with black stroke effect applied to it.
FX/SFX: The ball is thrown to the door and circles move.
Music/Sounds: The sound of a ball bouncing off the wall, followed by a synth note.
-On Everybody Hates Chris, the ending theme plays over it.
-On the season 5 premiere of It's Always Sunny in Philadelphia, entitled "The Gang Exploits the Mortgage Crisis", the logo's audio is high-pitched, along with the RCG, FX Productions, and FX logos.
Availability: Seen on It's Always Sunny in Philadelphia, Louie and several other shows. It was also spotted at the end of the 2013 Brooklyn Puppet Conspiracyfeature film The Fuzz. The still version is saved on all episodes of Everybody Hates Chris.
Editor's Note: None.