ABC On Demand

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Logo descriptions by

Video captures courtesy of
TellyFarnsworth, ENunn and Other Files

[edit credits]

1st Logo (2010-2013)

ABC On Demand.jpg

Logo: On a white background, we see a disc containing a play icon. It turns into a VOD symbol, and finally the ABC logo. The words "on demand" appear. A red ribbon flies by.

FX/SFX: The disc turning.

Music/Sounds: The ABC Entertainment sounder, with some beeping as the disc turns. When the ABC logo is revealed, the four-note jingle plays as an announcer says "You're watching ABC On Demand."

Availability: Extinct.

Editor's Note: None.

2nd Logo (2013-2018)


Logo: Against a black/brown gradient background, the ABC logo zooms out, with "On Demand" in gold directly below. After a flash, warning text appears mentioning that fast-forward and other functions may be disabled during playback.

FX/SFX: The zooming and flash.


  • 2013-2014: The ABC Entertainment sounder accompanied by an announcer saying "ABC On Demand".
  • 2014-2018: An upbeat jazzy tune ending with the four-note ABC jingle, accompanied by a male announcer saying "You're watching ABC On Demand.''

Availability: Extinct. Has been discontinued in 2018 when ABC rebranded.

Editor's Note: None.

3rd Logo (2018-)

Logo: On a grey background, we see a red circle zoom in, with thick and thin lines surrounding the ABC logo. "ON DEMAND" fades in on the right. A couple of seconds later, another red circle zooms in to reveal the fast-forward disclaimer from the last logo.

FX/SFX: The circles moving and turning.

Music/Sounds: Same as the 2014 music.

Availability: Common. Currently seen on VOD prints of ABC programming.

Editor's Note: None.

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