Astley Baker Davies (UK)

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Logo descriptions by Logo captures by Editions by Video captures courtesy of


Astley Baker Davies is the company who produces the popular childrens' series Peppa Pig. They also produce Ben & Holly's Little Kingdom and The Big Knights. It was founded by Neville Astley, Mark Baker and Phil Davies on March 16, 1994. In 2015, they were acquired by Entertainment One. The company did not have an on-screen animated logo until 1999.

(December 19, 1999-)

Logo: On a black background, we see an oval shape with sphere and upside-down triangle shape inside. The oval spins a bit, while the circled words "ASTLEY・BAKER・DAVIES" appear, and the oval stops spinning.


  • There is an in-credit variant.
  • A still version exists.
  • variant with this logo (in black) in grey rectangle with oval spinning is seen on their website.
  • On Peppa Pig: My First Cinema Experience, the eOne logo spins to reveal the Astley Baker Davies logo. This variant takes place on a light blue background.

FX/SFX: Spinning, the words appearing. Simple animation.

Music/Sounds: Squeaking chair/door sounds when the oval spins, and a click when it stops spinning.

Availability: Common. In-credit version appears on Ben & Holly's Little Kingdom and Peppa Pig. The animated version can be spotted on DVDs of aforementioned shows, such as the 2009 remaster of The Big Knights. The previously mentioned 2009 remaster contains the still logo at the end of episodes, but other versions use the BBC Worldwide logo.

Editor's Note: None.

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