Carlton Home Entertainment (UK)

From CLG Wiki

Editions by videomaster13, Lisa12971, thehugetvfan, angelpichu1, SnowflakesOmega, rj4712and others

Carlton Video (first era)

1st Logo (1995-1997)

Nicknames: "Beelzebub's Letters", "Blood Letters"

Logo: The camera passes by giant zoomed-in letters of the name "CARLTON" on a red background. Once we see "N" zoom in, it dissolves into the full logo. "Video" fades in as well under the name.

FX/SFX: The close-up of the letters, the "Video" blurring in.

Music/Sounds: A droning synth chord with whooshes. The first whoosh is very long, sudden and loud.

Availability: Very rare. Appears at the beginning and end of Carlton Video VHS releases, most notably The Tale of the Flopsy Bunnies, Bananas In Pyjamas, Tots TV, and Starla & the Jewel Riders, among others. However, later releases still had the logo, but used the Carlton Home Entertainment logo that was only seen at the end of the tape.

Editor's Note: Along with the related Screen Advertising logo, this has known to scare viewers who aren't expecting it with its appearance and dramatics.

Carlton Home Entertainment

2nd Logo (1997-1999)

Logo: Just the 1995 Carlton Television logo.

FX/SFX: See the Carlton Television page for details.

Music/Sounds: See the Carlton Television page for details.

Availability: Very rare; appears on certain Carlton Video VHS releases.

3rd Logo (1998-1999)

Logo: It's the Sunrise/Sunset variant of the 1996 Carlton Television idents.


  • There is also a longer variant. The O descends slower and a brief piano track follows the 5-note harp tune.
  • A variant for promos has the Carlton logo at the top of the screen.

FX/SFX: The O descending and the colour of the background changing.

Music/Sounds: A short 5-note harp tune (basically the Carlton jingle from the time).

Availability: Very rare; see logo 2.

Carlton Video (second era)

4th Logo (1999-2001)

Logo: The finished product of the Carlton 1999 ident, without the ITV logo (similar to the version used in TV productions).


  • The background may be still.
  • "VIDEO" is seen below the logo in some occasions.
  • The URL may also appear below.

FX/SFX: See the Carlton Television page for details.

Music/Sounds: None.

Availability: Very rare.

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