Cookie Jar Entertainment (Canada)

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Logo description by Nicholas Aczel, Sean Beard, WillWill45, oneeighthundred, and AmantiDorian
Logo captures and videos by Eric S., Juniorfan88, AmantiDorian, KStarCLG, ILoveLogos75, ClosingLogosHD, and Gilblitz112
Editions by WizardDuck, mr3urious, TheMisterFree, oneeighthundred, AmantiDorian, and CrazySpruiker2001


Background

Cookie Jar Entertainment was the last name of the former production company originally known as "Cinar" established in March 15, 2004 by Michael Hirsh as a subsidiary of the Cookie Jar Group after he left Nelvana Limited. On August 20, 2012, DHX Media (now known as WildBrain) announced that it would acquire Cookie Jar for $111 million, and it was completed on October 22 of the same year. On December 25, 2014, the sixth season of Johnny Test was produced by Cookie Jar under the auspices of DHX Media after the merger, and the studio officially closed down after the series ended its run.


(October 11, 2004-December 25, 2014)

Nicknames: "The Cookie Jar", "The Exploding Jar", "Annoying Jar", "Exploding Jar of Boredom", "Umm, why are Canadian logos so common?", "Annoying Kid Voices on Cookies", "2nd Place in the Most Annoying Logo Award", "Sony and CBS' Canadian Cousin", "Cinar and DiC Meets the Jar", "The Johnny Test Logo", "For the Kid Inside!"

Logo: On a black background, we see the stacked text "COOKIE JAR" in its custom font, resting on a rounded yellow line and a lid on top with a byline reading "Cookie Jar is a trademark of Cookie Jar Entertainment". Suddenly, the lid flies off and two bright lights emerge out of the jar. The lid then falls back down, tilted.

Variants:

  • A prototype version has the jar swinging up and down and then laughing can be heard. It uses the 2003 Cinar logo music, and ironically, the audio fits this logo way better than the aforementioned logo. It was seen on an unofficial Greek dub of Caillou's Holiday Movie and certain early prints of Arthur (shortened), while Postcards from Buster uses a still without copyright info.
  • There are two regular versions of the logo:
    • One that animates choppily but fast-paced. There's an extended version of this, with the jar shakes first before it explodes, introduced in 2004.
    • One another has the logo more smoothly animated but slower, with the Comic Sans byline font, introduced in 2008.
  • On Gerald McBoing-Boing, the logo is superimposed over the credits.
  • On season 9 and 2006 DVDs of Arthur, the logo simply swings and zooms in.
  • Sometimes, the logo is still.
  • There may also be a "www.thecookiejarcompany.com" URL below, for the 2004 regular version.
  • Sometimes seen with the word "TOONS" below for their block on This TV.
    • There's also a variant featured the Cookie Jar Toons logo in the red, blue and yellow-striped background. Used for the start of the block.
  • On Johnny Test for NDS, the logo was on a white circle.
  • In 2009 on CBS' KEWLopolis, the logo played in warp speed.
  • Starting with Deadtime Stories, the byline reads "COOKIE JAR is a trademark of DHX Cookie Jar Inc." with "A DHX Media Company" under it.
  • One of the latest variants removes the DHX Cookie Jar byline (leaving just the "A DHX Media Company" byline) and the DHX Media logo is seen with the blue cartoon-y clouds on the bottom.
  • On early seasons of Arthur on Amazon Prime, the "www.cookiejarcompany.com" URL is blacked out. This becomes obvious when the lights burst from the jar.

FX/SFX: The lid flying.

Music/Sounds: Either the end theme of the show, silence, or a "pop" sound followed by a playful dance-pop tune and a child giggling (sometimes extended).

Music/Sounds Variants:

  • There are kids that are saying "Cookie Jar!" that's merged with the standard jingle, introduced in 2008.
  • There is also a sound of a lid popping up and then clinging when the lid closes (also merged with the standard jingle).
  • On This TV's Cookie Jar Toons block, the announcer (either it's male or female) says "Don't go away, Cookie Jar Toons will be right back.", "We'll be right back with more Cookie Jar Toons.", "Welcome back to Cookie Jar Toons." or "And now, back to Cookie Jar Toons.".
  • On Polish airings of Sonic Underground, it uses the 1998 DiC logo's music, with the kid saying "Deek!" and all! This is probably because the TV station forgot to update the audio track.
  • On a 2010 episode of Johnny Test on the show's official YouTube channel, due to some audio channels being removed, only one of the kids' voices is heard.
  • On current prints of Caillou's Holiday Movie, the 2003-2004 Cinar variant audio from said movie can be heard over the original music. There was another variant from the said movie where the whoosh was replaced by the regular jingle and there was still Caillou's laughter.
  • On a Serbian-dubbed print of the original Inspector Gadget series, this logo had the music from the Inspector Gadget custom variant of the 2nd DiC logo. This is possibly due to a bad plaster job.
  • On Madeline: The Complete Collection, some episodes of The New Adventures of Madeline to be specific, the 1998 DiC logo's music could briefly be heard.
  • On the Russian-dubbed print of one episode of Inspector Gadget, it plays over the credits theme, plastering DIC logo, but afterwards, the Saban logo theme is heard on the black BG without animation. This was likely due to "dubbers" having forgotten to edit the audio. This can be seen also on other prints, like a (for example, episode 104) DHX Kids Russia print, where that error can be seen: https://www.youtube.com/watch?v=ajNkKxrgxsk.
  • On Wildbrain's YouTube prints of The Super Mario Bros. Super Show! episodes "Mario of the Apes" and "Crocodile Mario", the 2008 Cookie Jar and the 1990 warp-speed DiC themes are both playing at the same time.
  • On a Greek print of The Adventures of Sonic the Hedgehog episodes "Lovesick Sonic" and "Blank Headed Eagle", the 1990 DiC theme played over this logo.

Availability: Extremely common. It appears on all current prints of Cinar shows such as episodes of Arthur, The Doodlebops (w/ jingle), Johnny Test, and the 2005 version of Gerald McBoing-Boing. It also plastered over any DiC and Cinar logo used on shows produced from said companies. Recent TV airings of The Busy World of Richard Scarry went as far to replace "A CINAR Presentation" on the in-credit logo with "A COOKIE JAR Presentation", with the Paramount Communications byline or the bylineless 1995 Paramount logo preceding it. NCircle's DVD releases of Cookie Jar's archive programming have the jingle version followed by the NCircle logo, while This TV broadcasts of their archive programs (many of which had not been seen in the U.S. beforehand) under the title This is For Kids or (for E/I shows) Cookie Jar Toons had this logo plastered over any Cinar/DiC logos, with the exception of some episodes of Inspector Gadget (which uses the 2001-2002 Fox Family/Fox Kids international prints with the 2nd "Kid in Bed", the Saban International logo and the Fox Kids logo), at least until 2013, when the block was dropped. It's also seen on Sherlock Holmes in the 22nd Century on Qubo with the kids saying "Cookie Jar!", plastering the DiC logo. It also appeared on Ella the Elephant, with the DHX byline and the clouds on the bottom. The version with clouds was also seen on Johnny Test.

Editor's Note: It's considered mostly annoying due to its Sony Pictures Television level of omnipresence. Regardless, this is a favorite to many.