Geneon Entertainment

From CLG Wiki

Logo description by Ryan Froula Logo capture by Eric S. Editions by marklungo, CooleyBoy10 and Shadeed A. Kelly Video capture courtesy of LetThatChildAlone


Background: Geneon Entertainment was formed in 2003 after Pioneer sold off its entertainment division to another Japanese giant conglomerate known as Dentsu, Inc. The new name is a portmanteau of the English words "generate" and "eon", which means to signify innovation and longevity. This name would become bitterly ironic as in late 2007, the struggling Geneon USA stopped manufacturing and distributing DVDs, although they still existed as a licensing entity. In 2008, it licensed several of its titles to Funimation. Geneon Japan continued to distribute DVDs in various genres, including some mainstream Hollywood films. On November 21, 2008, Dentsu announced to sell 80.1% of the company to NBC Universal. The company was merged with Universal Studios Japan and the deal was closed on February 1, 2009 and was renamed to Geneon Universal Entertainment, part of Universal Pictures International Entertainment. On December 13, 2013, the company was renamed to NBCUniversal Entertainment Japan.


1st Logo (2003-2007) Geneon Entertainment (2003)

Nicknames: "G", "Geneon G"

Logo: On a black background, in a similar manner to the 2000 UA logo, streaks come from all sides of the screen to form a stylized red and gray G. "Geneon" fades in below in a futuristic font.

FX/SFX: The streaks.

Music/Sounds: A calm synth/violin stinger, with a 5-note woodwind ditty at the end.

Availability: Can be seen on Geneon Entertainment DVDs of the era. Also generally preserved on later prints of their titles, like on Adult Swim broadcasts of Samurai Champloo and Paranoia Agent, as well as Funimation rereleases of Geneon DVDs, such as Black Lagoon and digital prints of Serial Experiments Lain.

Editor's Note: A very nicely-animated logo with a soothing theme. Shame this wasn't used for a longer time.


2nd Logo (2009-2013) Geneon Universal (2010) Nickname: "Universal Geneon Globe"

Logo: We see the last seconds of the 1997 Universal Pictures logo (which is also the basis for the first Universal Music logo), but when it's almost complete, the globe slides up, making room for "Geneon Universal" fading below, the words resembling main font, but brighter.

FX/SFX: Same as the 1st Universal Music logo.

Music/Sounds: Last part from the Universal logo soundtrack.

Availability: Can be seen on Japanese DVDs and occasionally on some Funimation prints.

Editor's Note: Compared to the previous logo, this is a pretty unremarkable effort.


Final Note: Newer productions from NBCUniversal Entertainment Japan simply use the 2013 Universal Pictures logo.

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