MTV Entertainment Studios

From CLG Wiki

MTV Productions (first era)

1st Logo (June 2, 1991-January 1, 1995)

Logo: On a swirling background with blue water droplets (from the intro of the program), we see the MTV logo in a red gradient with TV in white and "MUSIC TELEVISION" also in white beneath. The logo zooms in slowly and tilts to the right.

FX/SFX: The background animation, the animation of the MTV logo.

Music/Sounds: The ending theme of the show.

Availability: Extinct. Seen on Liquid Television.

2nd Logo (October 25, 1993-June 23, 1995)

Logo: It's a shortened version of the MTV Home Video logo of the era, but "PRODUCTIONS" appears below instead.

FX/SFX: Same as the MTV Home Video logo of the era.

Music/Sounds: The ending theme of the show.

Availability: Extinct. Seen on The Jon Stewart Show.


MTV Networks International

1st Logo (November 9, 2002-December 12, 2003)

Logo: We see the orange-yellow MTV logo on a light blue background, the yellow VH1 logo on a dark pink background, and the orange Nickelodeon logo (the robot logo) on a blue background. We see "M T V N E T W O R K S" at the top and "I N T E R N A T I O N A L" at the bottom.

FX/SFX: None.

Music/Sounds: The ending theme of the show.

Availability: Extinct. It's only seen on Yakkity Yak, which last aired in 2007.

2nd Logo (2006)

Logo: The background, which appears to be the inside of a containment center, slowly zooms out. On the bottom of the screen, there are logos for all of Viacom's international channels at the time in white (MTV, Nickelodeon, TMF, VH1, TV Land, Spike, GameOne, VIVA, Comedy Central, Logo, and Paramount Comedy). Then large polygonal spikes form the words "MTV NETWORKS" and "INTERNATIONAL", with the former closer to the screen and turned to to left, as well as being stacked up, and the latter being white and facing the left, behind the former text.

FX/SFX: The text forming. Done by ManvsMachine.

Music/Sounds: The ending theme of the show or a drawn out flute note that ends in some funky beat, with glitchy noises playing when the text is formed.

Availability: Rare. It was seen on a few SpongeBob SquarePants episodes in the UK.


MTV Production Development

(2003-2019)

Logo: We see a shot of some grass with the silhouettes of (presumably) a camera crew. Then the MTV logo appears, followed by the stenciled text "Production" and "Development" and a copyright stamp below it (all in white).

Variants:

  • On Teen Wolf, the logo is shortened to a tenth of a second.
  • Sometimes, the logo is still.
  • There is a version that takes place on a beach, with waves crashing into the sand.
  • Sometime around 2011, the logo was updated to have the current MTV logo.

FX/SFX: The text appearing and the shadows moving.

Music/Sounds: An ambient piano theme with the sound of a sprinkler and crickets chirping, or the ending theme of the show.

Music/Sounds Variant: On the beach version, there is the sound of seagulls and waves crashing.

Availability: Extinct. Seen on MTV-produced shows, such as Teen Wolf and Jersey Shore.

Editor's Note: This logo is well-remembered by people who grew up watching Teen Wolf and Jersey Shore, as well as other MTV shows of the time.


MTV Music & Series Development

(2004-2005)


MTV News & Docs

(2014?-2015?)


MTV Productions (second era)

(201?-2018?)


MTV Studios

1st Logo (2018-June 13, 2019)

Logo: Same as the 3rd MTV Films logo, but the reflected part is replaced with the 2010 MTV logo. A rectangle is seen next to it with the word "S T U D I O S" inside of it.

FX/SFX: Same as the 3rd MTV Films logo.

Music/Sounds: A descending synth sound, followed by a remake version of the 1981 "One Small Step" theme.

Availability: Only seen on Viacom's Vimeo account.

2nd Logo (June 13, 2019-March 4, 2021)

Logo:

  • Opening variant: TBA
  • Closing variant: TBA

FX/SFX: TBA. Designed by Antibody.

Music/Sounds: A dreamy five-note jingle based on the MTV's very first ident from the 1981.

Availability: Seen on the Facebook Watch iteration of The Real World, including the Mexico and Bangkok versions. The full version was uploaded to Vimeo by Patrick Clair.

Editor's Note: It's a pretty nice nod to the astronaut ident, which was the first ever MTV ident to be played in the channel.


MTV Entertainment Studios

(March 4, 2021-)

Logo: Same as above, but the 2010 MTV logo was updated where the letters "TV" are redrawn, and the "M" remains cropped just like the 2008 revised, chopped down version of the 1981 logo. Its design looks similar to the flag from the previous logo. "STUDIOS" is also replaced with "Entertainment S T U D I O S".

FX/SFX: Same as the 2019 MTV Studios logo.

Music/Sounds: A short version of Dire Straits' song "Money for Nothing" with a sound bite of the "I want my MTV" chorus.

Availability: Brand new. Currently seen on The Real World Homecoming: New York and The Challenge: All Stars, as well as season 7 of Younger. It also appears in the credits of recent episodes of The Daily Show with Trevor Noah.

Editor's Note: See above.

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